Phrased Differently founder and MD Hiten Bharadia has told Music Week that loyalty was the key to their re-signing of hit songwriter Nathan Duvall to an exclusive long-term publishing deal.

Pretty much every major, and certainly some of the bigger independents, were really interested in him,

said Bharadia.

“It’s a real achievement for us, a real testament to us. Our whole business model here is to sign writers early and develop them organically because we don’t have the funds available ...