Legal and fully remunerated remixing of music by fans for sharing on social media is now a possibility with the launch of Hook. 

The New York-based start-up is working with artists, social media agencies and record labels to unlock new revenue streams.

“Hook is an artist-first and rights-owners-first company founded on the principle that these stakeholders must be able to capture full value from the ever-evolving landscape of music consumption,” founder & CEO Gaurav Sharma tells Music Week.

Hook recently ...