Mixcloud is today (October 6) launching a ticketing service for livestreamed concerts. Its initial series will include shows from Flying Lotus, Róisín Murphy, Leon Vynehall and Lafawndah.
An official press release also stated that Nas - who recently invested in the company - also has a live event in the works.
The livestream events will take place on the following dates:
October 25: Lafawndah
October 31: Flying Lotus
November 14: Róisín Murphy
November 21: Leon Vynehall
The global audio streaming platform claims tens of millions of creators and listeners worldwide. It has a catalogue of 50 million radio shows, DJ mixes and podcasts.
Previously, Mixcloud introduced live audio and video streaming to help DJs and artists broadcast online without the worry of copyright takedowns.
Mixcloud CEO Nico Perez said: “Live streaming on Mixcloud was received with amazing enthusiasm and has been a game changer for us. Launching Tickets is our next step in helping artists and creators generate new income and building out a full-stack music platform, with creators at the core.”
The press release stated that by integrating everything from ticket purchase through to viewing the live shows onto a single platform, Mixcloud can "accurately account for and distribute royalties to the correct rights holders, as well as the artists performing."
Perez added: “With the introduction of live ticketed streams on Mixcloud, we are combining what was once the three distinct music industries of radio, live concerts, and streaming, into a single digital platform. This combined vision is what excites us as a team, and opens up so many new opportunities for creators.”
Live ticketed events are currently invite-only for artists, but Mixcloud is open to applications from artists and managers.
Speaking about the event, Róisín Murphy said: “That’s it... I’m getting the band back together! I need to feel a connection with other musicians, in the here and now. With a live show and live band anything can and will happen. This is a unique opportunity to bring the music and visuals together in new and exciting ways. Live music and film are two of my favorite things and I am hugely excited about the possibilities and ready to take it on in the spirit of creative adventure. This will be a moment in time and a document of the time. I’m sure it’ll be emotional.”
Earlier in the year, Mixcloud marked its 10th anniversary with a new brand identity and its mission statement for the next decade.