No financial details were discolsed, but EMI describes Loudclothing as Europe's largest independent music merchandise distributor and the company will now operate as part of EMI's growing global merchandise unit.

The record company launched its merchandise division eight months ago when it began working with US-based promoters Live Nation and AEG Live as a retail distributor of their music merchandise.

EMI now sells merch such as T-shirts and accessories directly to physical and online retailers around the world including more ...