Pandora acquires Next Big Sound
Pandora has acquired music analytics provider, Next Big Sound, for an undisclosed sum.
Next Big Sound provides data and insights about artists and their fans. The service recently topped the Fast Company's list of the world's Top 10 most innovative companies in music in 2015.
Next Big Sound’s capabilities will strengthen Pandora’s data-driven Artist Marketing Platform (AMP), which was launched in September 2014 to allow musicians on the service to view their entire listening history.
Said Pandora co-founder Tim Westergren in ...
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