Sheffield Arena is looking for a new naming-rights partner as its agreement with Motorpoint comes to an end later this year.
The car supermarket signed a five-year sponsorship deal with Live Nation, which manages the arena on behalf of Sheffield International Venues (SIV), in 2010.
“We have had a great relationship with Motorpoint and we’re happy to have played our part in delivering the amazing commercial success they have achieved over the last five years,” said Motorpoint Arena Sheffield general ...
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