Rights administration service Rumblefish has announced the expansion of its relationship with B2B end-to-end digital music solutions providers 7digital to collectively deliver rights clearance and royalty administration.

The partnership aims to become a “one-stop-shop” to launch or expand a music service across distribution models including video streaming, labels, gamers, AV/VR, mobile apps, background music, lyrics, tablature, karaoke, and more.

In an official press release about their expanded collaboration, Rumblefish says it will, “leverage its complete rights management solution, that spans from publisher license issuance to data management to royalty services, to expedite service launches and streamline administration for emerging music distribution models – both for major global brands and innovative startups – that are powered by 7digital’s content and technology.”  

Throughout its history, 7digital has launched over 200 music services globally, for customers including consumer brands, mobile carriers, broadcasters, automotive systems, record labels and retailers.

Speaking about the collaboration, Stacey Mitsopulos, director of legal and business affairs, and music partnerships at 7digital, said: “We’re delighted to be deepening our relationship with Rumblefish and the team at HFA to negotiate the complex world of music rights on our customers’ behalf. This partnership will not only help music streaming services to launch and expand quicker, it will also enable innovative models in other sectors to use licensed music in their offerings and deliver value to the music industry”.

Michael Simon, president and CEO of The Harry Fox Agency – of which Rumblefish is a division – added: “7digital has been a Rumblefish client and HFA licensee since 2012, and we’re thrilled they have chosen to extend and expand our relationship. Our collaboration will enable more companies to thrive in the music distribution space.”

In November last year, 7digital's co-founder Ben Drury launched Yoto, a new streaming service for children.

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